Post Archive A collection of posts tagged: brand

How Agencies Are Killing it: Advertising Trends for 2018

The internet and social media have turned advertising on its head leading to some truly innovative advertising trends in 2018. Nowadays, Facebook and Google remind you over and over about that beautiful bag you saw last month, you know, the one that…
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How to Build Quality Backlinks to Your Blog

While there are hundreds of factors that Google uses to rank a website, backlinks are undoubtedly one of the main building blocks of good Search Engine Optimization. And while it's a fact that Google makes regular updates to its ranking algorithms and…
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5 Key Takeaways from Jeff Bezos’ Leadership Style

Jeff Bezos, Founder and CEO of Amazon, is soon to become the world's richest person. And, if we are to believe him, he's just getting started. He's not the only one who thinks so. RBC Capital's managing director, Mark Mahaney, estimates Amazon…
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8 Best Alternatives to Gutenberg Editor for WordPress

We all know what a critical role content plays in getting people to notice your website. Now, with news of the Gutenberg Editor, it's more important than ever to make sure the content you're producing is presented well on your WordPress blog.…
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The Ultimate Guide to Content Curation

Has anyone ever said, "As a publisher in a content-driven landscape, you are responsible for producing unique content every day," and you scratched your head at the amount of resources it would take to craft something meaningful on a daily basis? Creating…
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What the Facebook Paywall Means for Publishers

Has anyone ever said, "As a publisher in a content-driven landscape, you are responsible for producing unique content every day," and you scratched your head at the amount of resources it would take to craft something meaningful on a daily basis? Creating…
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UX Writing Crash Course & Checklist

There's been a huge push in recent years for designers to learn how to code, to be all-rounders who can seamlessly switch from Photoshop to GitHub. But, as it turns out, code is not the only unicorn skill. As John Maeda, Automattic's…
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A Guide to Remarketing for Higher Ed

We all know the drill: Prospective students spend months painstakingly deliberating over which college they want to go to, visiting the websites of potential schools, and weighing up the pros and cons. For prospective students, college websites are a fantastic resource packed…
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Popup Plugins and Why Your WordPress Site Needs One

In this post I'll walk you through the most useful types of popups, which popup plugins to use on WordPress and all the reasons why you should get a popup on your site (despite the bad rap they sometimes get). Popups, when…
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