Post Category Archive A collection of posts we have categorized in Writing and Content Marketing

The Ultimate Guide to Content Curation

Has anyone ever said, "As a publisher in a content-driven landscape, you are responsible for producing unique content every day," and you scratched your head at the amount of resources it would take to craft something meaningful on a daily basis? Creating…
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UX Writing Crash Course & Checklist

There's been a huge push in recent years for designers to learn how to code, to be all-rounders who can seamlessly switch from Photoshop to GitHub. But, as it turns out, code is not the only unicorn skill. As John Maeda, Automattic's…
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What makes a good writer?

Good writing evokes emotion. Good writing connects things. Good writing tells a story that the reader can relate to. Too often, writers only judge themselves against other writers. Those with better vocabularies and slicker prose seem, by all technical accounts, to be…
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5 Ways to Get Invited Back as a Regular Guest Blogger

You already know that guest blogging on other websites that attract your target audience is a fantastic strategy for expanding your brand's reach. But a lot of business owners and industry experts waste a lot of time moving from one guest blogging…
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An Introduction to Guest Bloggers and Guest Blogging

Guest blogging has been a touchy subject recently. Many believe that the practice is dead and that the costs and frustrations far outweigh the benefits. I don't think that is true. Guest blogging simply requires more work than it used to. Below,…
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How to Create a Successful WordPress Content Marketing Strategy

Higher domain authority. Improved brand visibility. Increased traffic and conversion rates. You understand the benefits of a WordPress content marketing plan, but where do you start? You could just create whatever content you feel like without a strategy, but that's a dangerous…
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