Post Category Archive A collection of posts we have categorized in Marketing

19 Global Marketing Leaders Share Their Content Strategy

In a word, it's all about content. We talked to marketing leaders at 19 technology companies around the world to hear how they are engaging their audience and staying relevant and competitive. What did we find? As you might expect, many of…
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How To Set Up WordPress Redirect to Maintain SEO

Links can be broken for a number of reasons. A 404 page error can be the result of: A typo that leads to the wrong page A page that doesn't currently exist A page that was removed or transferred to another link…
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Using HubSpot and WordPress To Dominate Inbound Marketing

HubSpot is an all-in-one inbound marketing software tool that can allow you to optimize your WordPress website for lead generation and conversion. Site owners use HubSpot to improve traffic generation, lead capture, automated nurturing and sales conversion and with $375.6 million in…
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What Business Leaders Can Learn From 9 Successful CEO Bloggers

Blogging has become more than just a popular means for sharing your thoughts online. For companies, blogs are an important channel for content marketing, and for business leaders, they provide an effective medium for shaping popular opinion. Blogs allow executives to demonstrate…
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3 Alternatives to Google Analytics for WordPress

Google Analytics is a free and powerful go-to solution for monitoring your website and tracking important activity. However, it would be shortsighted to discount the other solutions that exist for collating your data. Keeping tabs on your website traffic is possible with…
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How to Build Quality Backlinks to Your Blog

While there are hundreds of factors that Google uses to rank a website, backlinks are undoubtedly one of the main building blocks of good Search Engine Optimization. And while it's a fact that Google makes regular updates to its ranking algorithms and…
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Favorite Software Solutions from 10 Leading Marketers

Impactful marketing strategies can inspire audiences and encourage honest conversations. At their core, these strategies are held together by the tools powering them, and the strategic minds scheduling, automating and managing all of the associated tasks and projects. Since marketers focus on…
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